Our sizing

We design for bodies

Our current ranges come in 3 or 4 different body shape templates depending on the shirt design.
Shirts also come with a reverse button to prevent gape in the chest area.
Alex - has more room for wider hips or bigger bottoms
  • your hips measure 9cm or more larger than your bust measurement.
  • or your tummy/waist is similar or bigger than your bust measurement
  • if you fit a classic 'pear shape' description
  • If your trouser size is one or two sizes larger than your top size eg a 14 for trousers but 10 or 12 for tops.
Models: Alex 1 and Alex 7
Billie - has more room for much bigger busts
  • your bust size is significantly larger in relation to the rest of you
  • your cup size is larger than an EE and you have a smaller waist measurement than your chest by at least 10 cm.
  • If your trouser size is one or two sizes smaller than your top size. Eg a 10 for trousers but 12 or 14 for tops.
big breasts and flattering clothes
Models: Billie 1 and Billie 6
Charlie - a classic cut, loose fit.
  • your shoulders and hips are similar widths regardless of your waist size
  • you might describe your figure as straight up and down or
  • you might describe your figure as apple shaped or
  • you might describe your figure as hourglass
  • you may or may not have breasts
  • you take the same size in tops and in trousers
GFW shirts Charlie Stylegender free shirtsb
Models: Charlie 5 and Charlie 3.             
Drew - similar to a traditional 'mens' shirt cut, but of course you don't need to be male to wear it, will fit you if
  • you have a long body
  • your shoulders are much broader than your hips
Drew shape GFW Clothing
Model wears Drew 3
If you normally have to buy a size up to get a fit for your hips or bust you may be able to choose a smaller size than other retailers as Billie and Alex shapes have more room for these areas. Please contact us if still unsure Contact Us
All shirts are loose fit style, choose a smaller size if you prefer a slim fit. As all shirts are 100% cotton there may be a little shrinkage on washing - estimate 3%, wash at 30°C to minimise this and protect the environment.

Our short video explains the difference between the shapes.
High Street Comparison Table
The measurements are your body's not the shirt size and are the optimum dimensions for a looser fit choose a smaller size if you prefer a slim fit. This is just a guide as all bodies are different, for Alex shapes the hip measurement is the most important and for Billie shapes the bust. How to measure: Hips, the widest part including the bottom. Waist, over the belly button and around. Chest, over the nipples and around.





Charlie, for those who have similar proportioned hips and shoulders. 

Billie sizes are made to accommodate a much larger bust. You know if you have had problems with shirt hanging from your chest in the past, this is the right fit for you.

Alex is the right choice for you if your lower half is 8+ cm bigger than your chest and you are likely to take a bigger size for trousers. The UK / US equivalent size below relates to your top half .

Drew, for longer bodies and shoulders wider than hips. A cut which is similar to a traditional men's shirt.

Charlie 0 (=UK 8/USA 2-4 Mens xxs)

Chest max 82-90cm
Hips max 85-91cm
Waist max 85cm




Charlie 1 (=UK 10/USA 6/Mens xS)

Chest 87-96cm
Hips 88-94cm
Waist max 93cm

Billie 1 (=UK 10/USA 6)

Bust 93-105cm cup size DD/E+
Hips 88-94cm
Waist max 93cm

Alex 1 (=UK 10//USA 6)

Chest 87-96cm
Hips 91-106cm
Waist max 94cm

Charlie 2 (=UK 12/ USA 8/Mens S)

Chest 92-100cm
Hips 95-100cm
Waist max 98cm

Billie 2 (=UK 12/USA 8)

Bust 101-109cm cup size F+
Hips 95-100cm
Waist max 98cm

Alex 2 (=UK 12/USA 8)

Chest 92-100cm
Hips 101-111cm
Waist max 99cm

Charlie 3 (=UK 14/USA 10/Mens M)

Chest 97-105cm
Hips 100-105cm
Waist max 103cm

Billie 3 (=UK 14/USA 10)

Chest 106-114cm cup size G+
Hips 100-105cm
Waist max 103cm

Alex 3 (=UK 14/USA 10)

Chest 97-105cm
Hips 106-116cm
Waist max 104cm

Drew 3 / S

Chest 96-103cm
Waist max 104cm
Shoulder seem to cuff 66.6cm

Charlie 4 (=UK 16/USA 12/Mens M-L)

Chest 102-110cm
Hips 105-110cm
Waist max 108cm

Billie 4 (=UK 16/USA 12)

Bust 111-118cm cup size G+
Hips 105-110cm
Waist max 108cm

Alex 4 (=UK 16/USA 12)

Chest 102-110cm
Hips 111-121cm
Waist max 109cm

Drew 4 / M

Chest 101-107cm
Waist max 109cm
Shoulder seem to cuff 67cm

Charlie 5 (=UK 18/USA 14/ Mens L)

Chest 107-115cm
Hips 110-115cm
Waist max 113cm


Billie 5 (=UK 18/USA 14)

Bust 116-123cm cup size G+
Hips 110-115cm
Waist max 113cm

Alex 5 (=UK 18/USA 14)

Chest 107-115cm
Hips 116-126cm
Waist max 114cm

Drew 5 / L

Chest 107cm -113cm
Waist max 114cm
Shoulder seem to cuff 67.5cm

Charlie 6 (=UK 20/USA 16/Mens xL)

Chest 114-123cm
Hips 116-122cm
Waist max 119cm

Billie 6 (=UK 20/USA 16)

Bust 123-130cm cup size G+
Hips 116-122cm
Waist max 119cm

Alex 6 (=UK 20/USA 16)

Chest 114-123cm
Hips 122-132cm
Waist max 120cm

Drew 6 / xL

Chest 112cm-119cm
Waist max 119cm
Shoulder seem to cuff- 68cm

Charlie 7 (=UK 22/USA 18/Mens xxL)

Chest 120-130cm
Hips 121-128cm
Waist max 125cm

Billie 7 (=UK 22/USA 18)

Bust 130-137cm cup size G+
Hips 121-128cm
Waist max 125cm

Alex 7 (=UK 22/USA 18)

Chest 120-130cm
Hips 126-138cm
Waist max 126cm

Drew 7 / xxL

Chest 117cm-125cm
Waist max 125cm
Shoulder seem to cuff 68.5 cm

Charlie 8 -  new size (=UK 24 / USA 20/ Mens xxxL)

Chest 127-137cm
Hips 128-136cm
Waist max 133cm

Drew 8 / xxxL

Chest 123cm - 132cm
Waist 132cm
Shoulder seem to cuff 69.1cm


Our short video explains shows you how to measure yourself.
If you are unsure contact us and we can help you choose the best fit.
Unisex boxer shorts Traditional menswear equivalent
GFW 0 = UK 8 / US 4  xxS / 26-28 in
GFW 1 = UK 10 / US 6 xS / 28- 30 in
GFW 2 = UK 12 / US 8 S / 30 - 32 in
GFW 3 = UK 14 / US 10  M / 34- 36 in
GFW 4 = UK 16 / US 12 L / 36 - 38 in
GFW 5 = UK 18 / US 14  xL 38-41 in