GFW Clothing 'Lookbooks'

It seems that a staple of fashion industry marketing is creating a seasonal look or pairing this item with that. These jeans, that accessory, and so on. Of course there is nothing wrong with that and it can be helpful to get outfit ideas, but fashion trends come and go in the blink of the eye, and some of the pairings can be a little conventional. 

Part of our brand ethos is respect for the individual and a desire for society to allow people to express their style choices without being restricted by ridged societal norms. So with this preamble I introduce you to our unique take on what goes with what. Enjoy.

Episode 1

Episode 2

Episode 3

Plenty more to come in the series. Check back here weekly or subscribe to our youtube channel.


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