Rocking around the (sustainable) Christmas tree

Rocking around the (sustainable) Christmas tree

Ah, Christmas. A time of family, friends, festivity, food, and a whole lotta waste. Here at GFW we’re all about reducing our impact on the environment, so we’ve trawled the Internet and put together the definitive sustainable Christmas guide to help you navigate the holidays without adding too much to the seasonal rubbish heap.

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Sustainable Sportswear: Shop Your Clothes Carefully

Sustainable Sportswear: Shop Your Clothes Carefully

GFW Clothing doesn't offer a sportswear range yet, although we would dearly love to, if only to offer female shoppers an alternative to pink on everything from shoes to vest tops (here's our little video we made about this topic). For you sporty peeps who are concerned to be as sustainable as possible here are some things to consider when shopping. The impact of fast-fashion on the ecosystem has become a hotly debated topic. Anna Wintour, young fashion designers from around the globe, as well as the iconic models - they are all using their voices and their influence to...

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Overproduction & Overconsumption: Have We Had Enough?

Overproduction & Overconsumption: Have We Had Enough?

How many clothing items have you bought in the past month? In this day and age, it is hard not to be tempted with new collections that come into the shops every season. Even when there is no more room in our closets, we cannot resist 

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What is slow fashion?

What is slow fashion?

Slow fashion is here to stay Let's start with its opposite, what is fast fashion? Well, fast fashion has only really been a ‘thing’ for the last few decades. Ever since clothing companies found out it’s cheaper to outsource to countries such as India, Bangladesh and 

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